Here are a few tips that will help you make your page content more relevant.
Whenever you see Google search results for casinos, you will realise that they flow in this order: the headline, the description, and finally the URL.
If you are using relevant keywords for all three of these things, it will ensure the page pops up whenever someone searches for the keywords you use. The better the ranking of your site, the higher the keywords will show up on Google.
Lastly, the URL is the address of your page. If you can use some keywords here too, it would be great.
So, for example, if you were thinking of making a website that discussed casinos bonuses, your keyword would be casino bonus. This word should be used everywhere possible on your website in order to increase your chances of ranking high for it on Google or any other search engine. This is how so many online casinos are able to get themselves to the first page of Google search results. It’s not just online casinos that can do this but any website. The importance of the URL must not be ignored by any website. If it is, chances are your site is never going to rank well on Google or any other search engine.
The headline is the title of your casino page. It is the first thing people are going to read. It needs to be catchy while describing your casino offers accurately. This is what everything else depends on. Don’t screw it up. Just like when you visit an online casino, the first thing you see is the names of their games, the first thing people see at a website are the headlines.
The next thing they will read is the description. This is created using the meta data from your website. If you don’t have one built into your site, Google will pick the information straight from your web page. So, if the keywords are in the content, they will show up. Otherwise, they won’t.